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Trend 2025: Fibre Sodas

Fibre Soda: 4 Reasons Why to boost your soda

05.05.202507.05.2025

This year, fibre soda is taking the spotlight as the trend beverage of 2025.

Fibre soda, functional beverage, prebiotic soda Beverages, Trends
Announcing coffee as the 2025 flavour of the year

Flavour of the year 2025: COFFEE

07.11.202406.12.2024

We are excited to announce that coffee has been declared as the Flavour of the Year for 2025! This recognition […]

Beverages, Trends
2025 trends in the alcoholic beverage industry

Top trends for 2025 in alcoholic beverages

30.09.202430.09.2024

As we look ahead to 2025, it’s time to highlight how the industry is going to evolve. What are the latest […]

Beverages, Trends
Hypotonic beverages that rehydrates the body

5 facts to know about Hydration Drinks

08.07.202402.09.2024

While water is key for quenching thirst, hydration drinks contain electrolytes which are essential for fluid balance.

Beverages, Trends

Sports Drinks: More relevant than ever

18.04.202402.09.2024

Exercise & health awareness drove people to drink more of these functional drinks.

electrolytes, Flavour, functional drinks, sports drinks Beverages, Trends

Why it’s time to create foods for game enthusiasts

15.11.202208.07.2024

Which foods do they consume & what does it mean for FMCG brands?

gamer, gamer gums, gaming Innovations, Trends

5 questions to answer about hop lemonade

22.06.2022

For those who have never tried a hop lemonade – it’s time to do so. Why? Because hop has become a rising star in the non-alcoholic sector which is more than just an “urban drink” occurrence.

Beverages, Trends
immune system booster

SUPPORTING THE IMMUNE SYSTEM IN STORMY TIMES

24.03.2022

Food and beverages that support the immune system are increasingly in demand. Especially in the current situation with being confronted with the coronavirus, strong defenses are needed to protect our health.

corona, esarom, health, immune system, natural, taste, virus Trends
Floating market in Bangkok

TASTE OF ASIA

08.08.202109.01.2022

Many of us love the kitchens of foreign countries. Like – from the European point of view – the Taste of Asia.

Asia, Flavour, taste Flavours of the world, Trends
friends summer joy cycling

SUMMER JOY ENERGY

09.06.202129.07.2021

Take part in our insights of our new Summer Joy Energy Drink Selection.

Beverages, Trends

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LATEST BLOG POST

Trend 2025: Fibre Sodas
05.05.2025

Fibre Soda: 4 Reasons Why to boost your soda

This year, fibre soda is taking the spotlight as the trend beverage of 2025.

Beverages, Trends
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